Power Shifts: How the Global South is Reshaping the World Order

Prof. Tahir Abbas
4 min readAug 21, 2023

The tides of global power are unmistakably shifting from the west to the east. The rise of the BRICS countries and other emerging powers is countering the lack of imagination and inclusivity that has plagued Western economic and political paradigms. The ongoing transformation offers an unprecedented opportunity to reshape the global order, moving away from self-centred priorities and fostering a collaborative spirit that benefits all of humanity. As we stand on the cusp of a new era, the world’s trajectory rests in the hands of those who can envision a world where global populations thrive together as a united global entity.

In the ever-evolving narrative of global politics and economics, a tectonic shift is underway. For decades, Western European nations have held the reins of global influence, shaping the world order to suit their priorities and needs. Yet, the absence of imaginative and inclusive thinking has propelled a paradigm in which we often narrow our view of economic development, society, and politics. This perspective overshadows the needs of the many, as short-term gains take precedence.

The aftermath of the 1973–1974 oil crisis marked a pivotal moment in history, shaking the foundations of global economies and energy dynamics. Rather than leveraging this disruption to reimagine and reshape economic paradigms, many Western nations resorted to measures that favoured immediate self-interest. Finance and money supply deregulation, coupled with the promotion of the banking sector, created a pattern that would prove detrimental in the years to come, as these same practices later fuelled depressions and economic crises.

The focus on narrow interests in Western nations resulted in societies feeling marginalised and disenfranchised, leading to the rise of nativist and nationalist political agendas. As the global landscape shifted towards neoliberal globalisation, attention shifted away from individual nations to collective blocs. In this climate, some leaders seized the opportunity to champion the rhetoric of nationalism, tapping into the sentiment of neglected citizens. The consequences of this trend were profound, further deepening societal divisions and straining international cooperation.

The rise of the BRICS nations (Brazil, Russia, India, China, and South Africa) signals a transformational shift in the global order. These nations, with their substantial reserves and visionary outlook, have begun to challenge the hegemony that Western nations have held for decades. The BRICS conference in South Africa serves as a precursor to a new era of collaboration and shared global leadership.

De-dollarisation, a key agenda item of the BRICS nations, carries significant implications for the global economy. The shift away from the U.S. dollar as the primary reserve currency highlights the growing influence of these emerging economies. As trade flows and capital realign, a more balanced distribution of economic power becomes conceivable, potentially mitigating the imbalances that have plagued the world economy.

The emergence of the BRICS nations, with their diverse histories and experiences, presents an opportunity for a more holistic and inclusive approach to global governance. The traditional “global north” focus, which has perpetuated unequal resource distribution and cultural imperialism, is being challenged. As BRICS nations and other rising powers join forces, the world order may be redefined to prioritise equitable development, social justice, and cultural diversity.

Western might is no longer sufficient to compel or contain Moscow or Beijing. The rising powers of the Global South will not bind themselves to a Western-led order either. Clinging to past primacy will only drive Russia and China closer together against the US and Europe. The West must abandon delusions of unchallenged leadership and see itself as just one pole in a complex multi-polar system.

Pursuing enlightened self-interest through flexible partnerships could aid Western interests and global stability. But this requires fresh perspectives in Washington and Brussels to displace outdated imperial thinking. The emerging world order is greater than the West alone. Only by embracing this balance, not trying to enforce their will on it, can America and Europe find their rightful place.

The emergence of the BRICS nations, with their diverse histories and experiences, presents an opportunity for a more holistic and inclusive approach to global governance. The traditional “global north” focus, which has perpetuated unequal resource distribution and cultural imperialism, is being challenged. As BRICS nations and other rising powers join forces, the world order may be redefined to prioritise equitable development, social justice, and cultural diversity.

Both American and European strategists often cling to a unipolar view of the world that emerged after the Cold War but is now antiquated. The mindset of the West as a benevolent global policeman, with Russia and China expected to fall in line, fails to grasp the new multipolar reality.

Pursuing enlightened self-interest through flexible partnerships could aid Western interests and global stability. But this requires fresh perspectives in Washington and Brussels to displace outdated imperial thinking. The emerging world order is greater than the West alone. Only by embracing this balance, not trying to enforce their will on it, can America and Europe find their rightful place.

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